Air Jordan, commonly known as Jordans, Air Jordans, is a type of sneakers released by Nike Company. The Air Jordan series are produced by Jordan Group, which is a division of Nike, Inc. The Air Jordan was first introduced nearly 20 years ago and has been a favorite of many.

The History of Air Jordan Series

During early 80s last century, Nike fell in big risk in the quick developing sports market. The running sneakers marvel stimulated their sales in 1983 was slowing down, and they have to get a new way to renew themselves so that to attract another part of the market. While Nike met young basketball player Michael Jordan, they saw something unusual and also a new opportunity. Nike gave Michael Jordan a $2.5 million contract for five years that not including other benefits.

The release of Air Jordan One completely overturns the sporting shoes industry. The NBA response the shoes by banning them from the league, but Michael didn't take the forbiddance seriously and continued to wear them in the game. Later Michael's astonishing performance helped Air Jordan series to growing a well-known brand name.

Air Jordan sneakers have always been among the hot-sell sneakers since 1985. Nike Company take Michael’s life into account and put them into the design of the shoes. The recently Air Jordan Edition is the Air Jordan 23 that 23 was the number Michael using during his basketball career.

See Also

Nike Air Jordan 1	Nike Air Jordan 2 II	Nike Air Jordan 3 III	Nike Air Jordan 4 IV	Nike Air Jordan 5 V Running
Nike Air Jordan 6 VI	Nike Air Jordan 5.5	Nike Air Jordan 7	Nike Air Jordan 8	Nike Air Jordan 9.5
Nike Air Jordan 10	Nike Air Jordan 11	Nike Air Jordan 12	Nike Air Jordan 13	Nike Air Jordan 12.5
Nike Air Jordan 14	Nike Air Jordan 15	Nike Air Jordan 16	Nike Air Jordan 17	Nike Air Jordan 18
Nike Air Jordan 19	Nike Air Jordan 21	Nike Air Jordan 22	Nike Air Jordan 23	Nike Air Jordan Collezione
Nike Air Jordan Melo M4	Nike Air Jordan Nu Retro	Nike Jordan Olympia	Nike Jordan Spiz'ike